Media Identity Crossroads: How Intersectionality and Multiple Stigmatizing Identities Influence Media Activism
Presented During: Investigating Identity Representation within Media and its Outcomes for Diverse Audiences
Sponsor: Mass Communication Division
Fri, 11/20: 3:30 PM - 4:45 PM
Room: Zoom Room 20
The influence of salient identity intersections on everyday lived experiences is a complex phenomenon warranting greater scrutiny. In this study, we explore key questions such as: What are the best ways to measure intersectionality for media effects research? How does intersectionality shape media use, digital expression, and media activism? What are the multiple stigmatizing experiences that shape media use and activism? An online survey was conducted with participants (N=1080) from three universities to explore the relationships among intersectionality, multiple stigmatizing identities, media use, and media activism.